Chinese Consumers: Cave Dwellers or Cartier Shoppers?

by Julian Righetti on January 11, 2013 in China Trade ,

Developing an export strategy for one of the largest consumer markets in the world is exciting, but is it easy? We analyze some of the on-going trends in this market and offer real, pragmatic market entry solutions.

Is China transitioning from an export based economy to consumer based economy? Over the last 15 years, China has exported more than it has imported from the United States.

Now, however, the economy is changing. The older Chinese economic model, characterized by a weak RMB, exports, and government fixed investment in large infras